
Not so long ago in a galaxy not very far away, I linked some of LOS's stuff on Neocha and mentioned the upcoming Miniless showcase at Yuyintang.There seems to be quite a commitment to the music and the artist side of things - is that more important than being a successful business?
Actually in today's society or music industry, the power of promotion are far beyond music itself, and I think every people with a healthy-normal brain should understand that. But, well, maybe we all had a failed-brain so we think, at least at this period of miniless, we'll focus more on music. And if the music could inspire the others and ourselves, that's a successful business to us.


Before Soma started their Indietop label and got into venue management they had Zhong Chi.
Sarah Zhong Chi is a protege of Soma head honcho Lao Yao and months before signing the new bands he wrote and produced her debut album Easyworld. Of course, they then were faced with the fact of there being no industry for the album to go into.
It is pop music that is inspired by ambient and trip-hop sounds with lyrics that focus on the environment. It's quite good, especially the title track. And now, it's available in its entirety on her Douban page - for listening, not downloading.
Since forming Indietop, Soma have been promoting Zhong Chi again. When doing shows, she is backed by the rock trio Triple Smash. This band feature ex-Mushrooms guitarist Li Xing (Jerry Li) and David Chiang of Six Shot. This is a bit of a strange reversal for Soma as Lao Yao has taken most of their acts in a more commercial direction.